Social Media Director

role overview

We are looking for an experienced social media expert to join our Content and Communications team to lead our social media strategy for our suite of products. More than in most industries, Twitter acts as the public square in Web3; individuals, anonymous or otherwise, share and critique ideas, form opinions about brands, and keep up to date with the lightning-fast developments in our ecosystem. 

responsibilities

• Lead our social media strategy for our suite of products
• Write expressive and tight social media copy with flair
• Work closely with the Content and Communications team, which also includes public relations, and content marketing, as well as our various product marketing managers
• Collaborate effectively with peers and collaborators across product and marketing teams
• Сonduct A/B testing, as well as qualitative sentiment analysis to understand what is landing with our audience 

requirements

We are looking for someone who has an intuitive understanding of why people think, act, and behave the way they do. You are also aware of the influential social media accounts in crypto, and have ideas for creatively making them aware of ConsenSys’ own product announcements and narratives.  

Main Requirements:

• 7+ years of experience in social media marketing
• Strong understanding of the leading narratives in tech and a deep conviction in the values of Web3, such as decentralization, open-source development, and community collaboration
• Experience collaborating effectively with peers and collaborators across product and marketing teams
• You voraciously read and consume news, always know what is trending in social media, and have a global mindset
• Experience implementing a brand’s marketing strategy through social media channels
• Passion for understanding what is landing with your audience through quantitative A/B testing as well as qualitative sentiment analysis
• Experience leading creative multimedia content campaigns designed for social channels, including work with external agency partners
• You have an understanding and experience in using social media to increase web traffic and help meet sales targets
• You have experience in building community engagement strategies and community/channel management
• You can manage complexity through multiple products and brands, and ideally have ideas for differentiating products through their social brand voice.

Bonus Points:

• You’ve built a social media profile for a company that has expanded rapidly
• You’ve trained colleagues from other departments how to build their own social media profile
• You have an opinion on whether a brand should have a “we” or an “I” presence on social media
• As crypto is increasingly intersecting with art, sports, and other industries, you ideally will have some experience working in different industries

culture & perks

• Remote first

You’ll be joining a team based all over the world. Providing the unique opportunity to work with people from across 6 continents. 

• Equity

We believe in ownership and want everyone to have a stake in our future success, that’s why you’ll receive equity when you join us.

• Flexible working arrangements

With our global workforce we have fine-tuned asynchronous working which means we have a lot of flexibility in the structure of when we work and how we work together. 

• Competitive benefits

We have a comprehensive and competitive benefits package to make sure we’re looking after you and what matters most.

• Continuous learning and opportunities

We provide ongoing growth and development through on-the-job learning, and the ConsenSys Advance Program which includes full access to Coursera, bespoke and technical learning programs and ConsenSys Academy, our world-class blockchain and Ethereum program. 

• Unlimited vacation/holidays

We value downtime to recharge and reset, ensuring everyone at ConsenSys has work/life balance. In addition, company-wide we participate in “zero productivity” days to take a break from work, shut down, and sit back and relax. 

• Recognized in the blockchain and Web3 ecosystem

Working at ConsenSys is a tremendous reference for your career. You’ll join a network of entrepreneurs and technologists that extends across the global crypto ecosystem.

about us

ConsenSys is the leading Ethereum software company. We enable developers, enterprises, and people worldwide to build next-generation applications, launch modern financial infrastructure, and access the decentralized web. Our product suite, composed of Infura, Quorum, Truffle, Codefi, MetaMask, and Diligence, serves millions of users, supports billions of blockchain-based queries for our clients, and has handled billions of dollars in digital assets. Ethereum is the largest programmable blockchain in the world, leading in business adoption, developer community, and DeFi activity. On this trusted, open source foundation, we are building the digital economy of tomorrow.