Head of Marketing/Growth

Role Overview

As the Head of Marketing at 8F, you will be the driving force behind all our marketing strategies, executions, and marketing team management. You will play a pivotal role in shaping the narrative and increasing the visibility of our clients' projects in the dynamic Web3 space.

This role demands a blend of creativity, analytical prowess, and a deep understanding of the crypto market's trends and behaviors.

Responsibilities

• Develop and implement comprehensive marketing strategies for diverse Web3 projects
• Lead the marketing team to execute high-impact campaigns systematically
• Use frameworks like SOSTAC for strategy development and AIDA for compelling storytelling
• Analyze and understand market trends, consumer behavior, and campaign performance to refine strategies
• Coordinate with different departments to ensure alignment of marketing objectives with overall business goals
• Foster strong relationships with media, influencers, and partners within the Web3 ecosystem
• Continuously seek feedback and adapt strategies to meet the specific goals and milestones of each project
• Ensure effective and engaging communication, marked by humor and occasional irony, to resonate with the target audience

Requirements

• 5 years of experience, or outstanding results if less
• Excellent verbal and written communication skills
• Strong leadership skills with the ability to motivate and lead a diverse team
• Experience in building and managing high-performance teams
• Exceptional organizational and multitasking abilities
• Ability to prioritize tasks and manage time effectively
• Strong analytical and problem-solving skills
• Flexibility and adaptability to changing project requirements
• Ability to interact professionally with clients, understand their needs, and manage their expectations
• A proactive approach to process improvement and a willingness to identify and implement efficiencies in project workflows
• Deep understanding of the human mind, societal currents, and the philosophy of Web3
• Understanding Web3 narratives and the market is a must
• Experience in working with a marketing agency is a plus
• Experience in working with Tier-1 teams is a huge plus

Culture & Perks

• No-bullshit team focused on driving real results for the clients and the whole web3 ecosystem
• Collaborate with industry leaders and innovators, work with the top projects and VCs
• Unlimited education and growth opportunities
• Flexible working hours
• Competitive salary and benefits
• Up to 100% of your gross yearly salary will be a performance bonus

Location

Remote

About Us

Eight Forces isn't just another growth agency. We're birthed by web2 growth experts and crypto OGs, with over 100 campaigns led by the core team in the last 6 years.

Our approach? Powerful branding, smart AARRR funnels, growth hacking, and riding the narratives.

Our ambition? Simple. Becoming the #1 growth agency in web3 in 2 years. Ambitious? Sure. Achievable? With the right crew, absolutely.