Content Writer & storyteller

Our Vision

intropia aims to build the biggest talent community and professional network in Web3, consisting of an ecosystem of products that facilitate education, onboarding, coordination, and cooperation of Web3 builders. We aim to create a positive-sum recruitment game giving a clear benefit to talent, companies, and referees.

Our Mission

Bring together Web3 organizations and contributors to build a better, more collaborative world.

Role Mission

Be a brand storyteller who is addicted to research, education and making impact with the content you produce. You are obsessed with packing and delivering more value in every masterpiece that you create.

As a team player, you are a highly focused, hardworking, motivated, excited, and helping person. The ideal candidate will have a technical mindset, and a background in Web3 both as user and contributor.

Best candidates have experience writing and creating branded content across multiple platforms and channels, including websites, blogs, social, and video campaigns.

What are the key challenges for you?

• Brand voice implementation and copywriting
• The work paradigm is changing, and intropia is at the forefront of these changes. Use the power of word to manifest the future and create the lore for the world we want live in
• UX copywriting
• Make our platform copy sound cool, make user journey feel even more enjoyable and make people love the product for the copy you produce
• Create copy for the landing pages and web application. Improve our clients’ pages and job postings.
• Social copywriting
• Inspire. Educate. Lead. Entertain. Support.
• Create viral, thought leadership and action-driven content.
• The less words and formality, the better.
• Emojis and memes are better than words.
• Creative copywriting
• Participate in development of creative campaigns (and bring your craziest ideas!)
• Create sound copy for video, situational campaigns, events and swag.
• Sticky slogans and weird rhymes are your strong part? Say no more!

What sort of exceptional abilities we're looking for in you:

• Perfect Written English is a must!
• Results-oriented and excellent communication skills (written and verbal)
• 5+ years of experience in social copywriting, content writing and creation, or technical writing for social media or web platforms, in crypto/blockchain strongly preferred
• Sound knowledge of web3, blockchain technology, gaming, cryptocurrency, DeFi, NFTs, culture, etc.
• In-depth knowledge of a variety of social media platforms, particularly Twitter, Discord, and LinkedIn
• Efficient and organized with excruciating attention to detail
• Self-motivated with the ability to work independently and on multiple initiatives in a fast-paced, constantly changing environment
• Capable of establishing and implementing company’s brand tone and guidelines across campaigns
• Cross Functional Ease - Communicate effectively across many and diverse cross-functional stakeholders

Responsibilities

• Research: Ability to conduct research on relevant topics, analyze key findings and distill information into a piece of content. Apart from content suggested by the Product and Growth teams, able to suggest content based on developments in the Web3 space
• General copywriting: Understand the requirements from content briefs and write clear, accurate, professional pieces of content (long-form copy such as blogs or case studies)
• Creative copywriting: Ability to turn key points into succinct and engaging copy that speaks directly to users (short-form copy such as website landing pages, EDMs, ads)
• Bonus: Understands SEO and able to write copy to maximize conversions

Portfolio requirements

• Please include links to articles, blog posts, or other content published online for prior employers.
• Please include links to your Social Media profile such as Twitter, Medium and/or Substack.

What’s in it for you

• Do something impactful and meaningful
• Shape the future of work and bring closer Web3 adoption
• Fast moving, challenging and unique business problems
• International, diverse work environment and flat hierarchy
• Great career development opportunities in a growing company
• Competitive salary, equity and token options