Regional Manager, APAC
Driving business growth and development, designing and executing marketing strategies in Mandarin-speaking regions from end to end and building and developing regional team
3 months ago
We are seeking a talented and driven Mandarin-speaking Regional Manager based in APAC to join our team. As the Regional Manager, you must be a full-stack business expert who will play a crucial role in driving business growth and development, designing and executing marketing strategies in Mandarin-speaking regions from end to end, building and developing regional team, and be responsible for Mantle’s reputation in respective regions.
1/ Business Development:
- Identify and pursue strategic partnerships and collaborations with key players in the blockchain and decentralized technology space in the Mandarin-speaking regions
- Develop and execute business strategies to drive the adoption of Mantle Network and dApps within the target market
- Facilitate co-marketing efforts with Mandarin-speaking ecosystem projects building on Mantle Network
- Understand the marketing psyche of Mandarin-speaking regions and propose comms efforts that will best grow the Mantle ecosystem
- Develop and execute comprehensive marketing strategies and plans to increase brand awareness, drive user acquisition, and promote Mantle Network's value proposition including influencer marketing, media & communities engagements
- Collaborate with the marketing team to create engaging content, including blog posts, social media updates, videos, and other marketing materials that resonate with the target audience
- Grow Mantle CN social media accounts and community channels
- Responsible for Mantle products GTM in respective regions from planning, execution and iteration.
- Monitor and analyze marketing performance metrics to refine strategies and ensure marketing efforts align with business objectives
- Analyze market data and user feedback to identify potential improvements or new features for Mantle Network, contributing to the overall product roadmap
- Stay up-to-date with the latest industry trends, competitive landscape, and regulatory developments within the blockchain and decentralized technology sector
3/ Community Engagement:
- Build and nurture a vibrant community of developers, enthusiasts, and blockchain stakeholders through various channels, including online forums, social media, and local meetups
- Act as a technical liaison between developers and the internal engineering team, ensuring smooth communication and collaboration
4/ Regional Team Establishment and Development:
- Set clear performance goals and provide regular feedback and performance evaluations to the team, promoting individual growth and professional development.
- Proven track record and 8+ years of solid experiences in business development, sales, or marketing within the technology or blockchain industry, preferably in the Mandarin-speaking regions
- Bachelor's degree in Business, Computer Science, or a related field. Advanced degrees or relevant certifications are a plus
- Proficiency in Mandarin and English, with excellent communication and presentation skills
- Strong understanding of blockchain technology and decentralized applications, along with a passion for fostering blockchain adoption
- Experience in organizing and hosting developer-focused events, hackathons, or workshops is highly desirable
- Technical background or familiarity with blockchain development is advantageous
- Ability to work independently and collaboratively in a fast-paced, dynamic environment
- Willingness to travel as needed to attend conferences, meet partners, and engage with the community
* If you think you have valuable experience to bring to the organization, but don’t necessarily meet all of the criteria for the role, we still want to hear from you. We consider all applications.
Remote - APAC (must be based)
Mantle Network is a high-performance Ethereum Virtual Machine (EVM) modular L2 network incubated by the BitDAO community. Mantle Network’s modular rollup architecture separates transaction execution, data availability, and transaction finality. As the first L2 network partner for restaking protocol EigenLayer, Mantle Network directly inherits security from Ethereum while offering high performance at low fees.
As the world’s first DAO-led L2 network, Mantle Network is pioneering a vision for a more collaborative decentralized economy to showcase the potential of tokenized governance. Our mission is to revolutionize the blockchain industry by providing scalable, efficient, and secure solutions for decentralized applications.